Sony Interactive Entertainment (SIE) has announced that it will be restructuring and focusing on PS4 exclusives, changing its organizational structure for the purpose of reinforcing its business and operational strength. This new organizational structure will be brought into effect on April 1st, 2018.
According to the press release, the reason for this restructuring is to deliver the needs of the global PS4 community while catering to specific requirements tailored for each region. With a priority on making “PlayStation the Best Place to Play,” several changes will be implemented.
The sales and marketing divisions within Sony Interactive Entertainment America (SIEA), Sony Interactive Entertainment Europe (SIEE) and Sony Interactive Entertainment Japan Asia (SIEJA) will be reporting to SIE Deputy President and Head of Global Sales and Marketing Jim Ryan. He will also assume the role of the executive in charge for the European region while SIE President and CEO John Kodera will do the same for the Americas and Japan Asia regions.
This is to “ensure coordination between organizations and support functions that are overseen locally.” Additionally, SIEJA President Atsushi Morita will report directly to Kodera “to support management of cross-functional activities for the Japan Asia markets.”
Creating and developing “the most attractive and powerful first-party titles” is the main drive of Sony Interactive Entertainment. To fulfill this mission, Worldwide Studios (WWS) and SIEA President Shawn Layden will concentrate on WWS providing the platform-defining content which drives the SIE’s growth.
Other changes include Hideaki Nishino becoming the new Head of Platform Planning and Management whereas Phil Rosenberg has already been appointed the new Head of Global Publisher and Developer Relations since January 2018.
This is surely great news for all the PS4 owners out there. We welcome more great first-party exclusives like The Last of Us and Horizon Zero Dawn. Speaking of the latter, it has already exceeded 7.6 million units sold worldwide, as well as winning two awards at the recent DICE Awards.
Image Credit: Sony / PlayStation
