Sega has announced, via press release, that the upcoming Sonic Generations has smashed all previous pre-order records for a Sonic title. With what we've seen from the Blue Blur for the last five years, that fact isn't so surprising. Still, Alan Pritchard, Executive Vice President of Sales & Marketing at SEGA of America, is excited for the comeback:
Sonic Generations is the ultimate title to cap off Sonic's 20th anniversary and we have put our full support behind it with a number of truly amazing initiatives. This year is a milestone for Sonic and we want to make sure this is the best title that Sonic fans, old and new, have been waiting for.
He's not kidding about Sega going full-out on the marketing for the game. Sega has already partnered with Six Flags throughout October to have hands-on stations and marketed messaging of Sonic Generations. Pro skateboarders, like Andy Macdonald and Tony Hawk, have also competed in a tournament celebrating Sonic Generations and Sonic's 20th anniversary that will air on Fox Sports Net on November 25th.
Additionally, a custom Sonic-themed playground will be built by KaBOOM! for kids in East Oakland, CA at the Youth UpRising community center and Modern Sonic will debut as a helium balloon at th Macy's Thanksgiving Day Parade.
Sonic Generations speeds into nationwide stores on November 1, 2011 for X360, PS3, and PC.
