Chinese gaming company Tencent has just released some details about their financial performance, and they’ve revealed a startling fact in their report: they own six out of the ten biggest mobile games in the world. The people behind games like League of Legends and PUBG MOBILE are going strong in the gaming space in China, and now their efforts are bearing fruit in the rest of the world, too.
Niko Partners Senior Analyst Daniel Ahmad has taken to Twitter to discuss the data, detailing the ups and downs of Tencent’s recent business performance. While there’s certainly some good news for the company in some areas, it didn’t do so well in other parts of the gaming sphere.
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“Tencent has six of the top ten mobile games by MAU,” he said in a thread on Twitter. “Battle royale has been a key driver for mobile games revenue, along with continued strength of Honor of Kings.”
“MAU,” in this context, stands for “Monthly Active Users” and is one of (if not the) most important metrics that measures the success of a game. When all of the mobile games around the world are measured by this scale, Tencent comes out on top for 6 out of the 10 most popular games.
China’s a market all on its own, and Tencent, of course, dominates there. A popular summer content update for their game Peacekeeper Elite has “enhanced user engagement”, meaning that more players are playing more often. Additionally, Honor of Kings had a wider adoption of their Season Pass model.
Outside of China, PUBG MOBILE has been a roaring success for the company. This one game alone doubled their Monthly Active Users as compared to the previous year. Of course, the launch of Call of Duty Mobile didn’t hurt their business prospects any, either.
While their gains have been strong in the mobile area, PC gaming declined 7%; only their efforts with League of Legends and Teamfight Tactics managed to offset the losses in this area. Still, it seems that Tencent is continuing to grow internationally; 10% of their overall revenue in the gaming space comes from international customers, and we’ll surely see that share grow in the coming years.
